Once again the haves and the have mores are gathered together at Davos to put the world to rights. Whether the golf buggy load of men who together own more than half the rest of the world are all there is a moot point but it seems likely.

There is some disquiet about inequality. The CEO of Unilever for one - a man who is several billion short of a place in the buggy. However with his annual trousering of $10 million, it probably isn't that which is worrying him. Rather he is keen to see business doing its bit for the so-called Sustainable Development Goals. 

As well as arguing for the above up a Swiss mountain, the margarine and soap megacorp is spearheading an education campaign called Dirt is Good. This message, which is being fronted by educationist Sir Ken Robinson, is somewhat ambivalent. The idea that children should be allowed to play outside and get dirty is of course excellent. On the other hand the failure of corporations like Unilever to pay their fair share of tax is one reason why so many schools in my country are selling off their playing fields. However perhaps the Dirt is Good message also applies to the environmental pollution which Unilever causes in countries like India. And also of course dirt has always got to be good news for a washing powder manufacturer.

While the suits at Davos enjoy their canapes and champagne, served by casual labour living five to a room, teachers in India and Africa are unpaid for months. 

Still, don't worry, folks, the suits at Davos are committed to 'improving the state of the world', and they really, really care about education and inequality. So that's all right then.